Thoughtform’s founder, Simon Khouri, is a registered architect with two decades of experience shaping exceptional spaces across Queenstown, Auckland, and Vancouver. Before establishing Thoughtform, Simon honed his craft at some of New Zealand’s most prominent design practices, leading high-end residential, commercial, and hospitality projects that earned national awards and featured in leading publications.

Today, Thoughtform serves as the vehicle for Simon to bring this rigorous pedigree and his own distinct creative vision directly to his clients. Combining big-firm expertise with boutique focus, he approaches every project with dedicated attention.